Microsoft

Ranking

Heardable Score = 686

Maximum possible: 1000
B+
 

Subscores

Heardable score components
Actionable » 84/150
Measurable » 100/100
Portable » 155/200
Searchable » 165/200
Shareable » 25/150
Sociable » 157/200
Total 686/1000

Global Top 10 Brands

Rank: 891 of 14,941,284 listings
1. Tiger Direct 860
2. Forbes 833
3. ABC News 830
4. Huffington Post Canada 818
5. Elle 817
6. TV Guide 817
7. TMZ 816
8. Search Engine Land 808
9. Shape 806
10. Walgreens 803

Industry Top 10 Brands

Rank: 15 of 254 Software publishers except video game publishers listings
1. Miniclip 776
2. CA 770
3. SalesForce 764
4. Trend Micro 741
5. Red Hat 731
6. Solidworks 716
7. Wildfire 713
8. Citrix Systems 710
9. SAP 707
10. Mint 706

Local Top 10 Brands

Rank: 3 of 235 listings in Redmond, WA 98052
 

Sentiment

Top 10 Positive

Statuses trending positive
Finally caught up with E3 news. While Microsoft had (arguably) a better games lineup, Sony's attitude towards consumers is refreshing. 7
Microsoft Thinking About Giving You Achievements For... http://t.co/mKIFhxSllj #xbox #xboxone #microsoft #achievements #mobile #social 6
RT @mambenanje: Microsoft bought skype for the same reason gmail had free phone calls and google+ has hangouts. Natural voice deep learning models creation 6
@majornelson #XboxOne with Marketplace like Steam (prices&deals) that would be something BIG - profit UP for Microsoft & devs / piracy DOWN. 6
RT @CNET: Report: Microsoft may be working with Sky to make the Xbox One a companion set-top box for the UK satellite service http://t.co/4awKTgiYS1 6
RT @surface: Great story to check out: RT @Microsoft Deep thinking on flat design: Modern design @Microsoft: http://t.co/Ow6eSg7SfV 6
Music News: Microsoft Co-Founder Releases a Rock Album Featuring Members of Heart and the Eagles: Paul Allen a... http://t.co/byS1pokMGw 5
“Graphic design that’s like using microsoft paint init?” This, my friend, is why you work in airport duty free 5
I am looking for a good working laptop with Windows 7, Microsoft Office and a webcam that someone could donate to me. This is for work. 5
RT @cmswire: Microsoft found that 40% of information workers said that social tools help to improve teamwork http://t.co/EjPBo0Nkps 5

Top 10 Negative

Statuses trending negative
@schkit happy to hear Microsoft seriously fucked up with the Xbox One 5
are you sick and tired along with exhausted with as being a get cold verify dummy suitable for 'microsoft'? track down linux. 4
E3 is going to be a pivotal show for Sony and Microsoft. This show will decide which side you fight for in a very bloody next gen war. 4
RT @TheDrum: Empty13: Brands should be more wary of consumer apathy than backlash - ITV, Spotify, Microsoft, Bite http://t.co/H5t7HBDA0w 3
@yosp Don't follow Microsoft into the dirt. Keep PlayStation about games. #PS4NoDRM #PS4USEDGAMES 3
RT @bjornaxell: The wait is over, now you don't need to pay for certificates to testrun Windows Phone in SCCM/Intune. Download http://t.co/DoRL9NaZ4M 3
I can't believe why Microsoft is gonna block used games and other BULLSHIT. Xbox is done. 3
RT @SmoshGames: Microsoft may be stressed about #E32013 http://t.co/VSagcSJkjJ 3
@MrGrantsConcept @RobCoxxy I wanna see a cold flop sweat come over Microsoft as a result of the Interbutts losing their complete shit. 3
Pretty disappointed about Sony's last presentation. Let's see tonight what Microsoft is showing... #XboxReveal 2
 

Social

Sociable Score = 157

Maximum possible: 200

Recommendations

4 ways you can improve your Sociable Score
check Go Wide
Research the networks most used by your customers and start building your presence, using a handle that recalls your brand.
check Go Niche
For each of the hundreds of social networks out there, there are millions of sub-groups built around locations, politics, languages, art, religion, media sharing, commerce, health, finance, tech, share trading - and more. Find the audience that best fits you by going niche.
check It's Called "Social" For a Reason
Having a Twitter account or a Facebook page isn't much use if nothing ever gets posted there. Get busy!
check Don't Just Talk, Listen
More than 50% of Twitter posts associated with brands involve customer service issues or negative/positive opinions about your brand.

Actionable

Actionable Score = 84

Maximum possible: 150

Recommendations

4 ways you can improve your Actionable Score
check Make Actionable Core
Actionable Elements are the most critical components of a website. During your next redesign, consider the Actionable elements first.
check Focus on the Customer
Customer Focus scores less than 50% indicate brand-focused words are outweighing customer-focused words. Consider refusing your copy around the customer.
check Become More Contactable
This brand is utilizing only of the ten most common contact methods to enable interactions and transactions. Tip: Live Chat is an easy way to greatly increase your contactibility.
check Invest in Trust
Investing in a trust seal (e.g. the Better Business Bureau) can enhance your reputation and improve conversion rates.

Measurable

Measurable Score = 100

Maximum possible: 100