MTV

Ranking

Heardable Score = 693

Maximum possible: 1000
B+
 

Subscores

Heardable score components
Actionable » 80/150
Measurable » 75/100
Portable » 175/200
Searchable » 116/200
Shareable » 100/150
Sociable » 147/200
Total 693/1000

Global Top 10 Brands

Rank: 757 of 14,941,284 listings
1. Tiger Direct 861
2. Forbes 833
3. ABC News 830
4. TMZ 820
5. TV Guide 820
6. Huffington Post Canada 818
7. Ford 816
8. Walgreens 816
9. TechCrunch 813
10. Search Engine Land 806

Industry Top 10 Brands

Rank: 409 of 49,622 Media & Telecoms listings
1. Forbes 833
2. ABC News 830
3. TMZ 820
4. TV Guide 820
5. Huffington Post Canada 818
6. TechCrunch 813
7. Search Engine Land 806
8. Shape 806
9. Los Angeles Times 801
10. Glamour 800

Local Top 10 Brands

Rank: 19 of 302 listings in New York, NY 10036
 

Sentiment

Top 10 Positive

Statuses trending positive
Tonite 10.30pm BigBang special ep on MTV,I hope there will be SNSD special too. 3
RT @Wild2Day: [VOTE] Vote for 2PM #이노래를듣고돌아와 + #하니뿐 on MTV K's Top 10 K-Pop Chart http://t.co/fQCTzVT5yC http://t.co/azqPJ2I9hU 3
Teen Wolf Season 3 Unleashes The Alphas: MTV has finally released the full trailer for Teen Wolf season 3 and ... http://t.co/oG60OX9heV 3
“@itsnotkelly: I've never seen this photo of Jennette from the MTV Movie Awards before! http://t.co/dVWPSgNPfh” her eyes are so beautiful! 3
RT @justinbieber: DOWNLOAD the ACOUSTIC version of my single ONE TIME for FREE @ MTV's DISCOVER and DOWNLOAD page- http://bit.ly/znwUb 2
RT @WEAVER_STAFF: ★WEAVER Special Live Week第2弾！ 「Hard to say I love you～言いだせなくて～」 ※2012.7.22 MTV Unplugged　要チェック！！ http://t.co/h4C0N0HLmf　#WEAVER 2
RT @Suju15_SMTOWN: don't forget to vote super junior for 2nd round mtv italy award 2013, you can vote 10 times/id http://t.co/00zMwPpZLr (cr: siwonINA) 2
RT @Ilham_Syafaad: @goessullivan "Almost Easy" gan, waktu itu ngeliat MVnya juga mtv indo Global tv.. pandangan pertama dengan A7X membuat jiwa bertanya2 :) 2
♪ #NowPlaying "Cuando Pase el Temblor" by "Soda Stereo" on album "Comfort y Música para Volar - MTV Unplugged" ♬ 1
RT @teukcanfly: #โหวตเอสเจโหน่ยย MTV Awards 2013 เราชนะรอบแรกแล้ว เหลือแต่ชิงรอบสองจ้า แข่งกับ Laura Pausini [ 10... http://t.co/cWu9hAK4gE 1

Top 10 Negative

Statuses trending negative
RT @Videos_Diaries: OMG Here's to never growing up por MTV!!! Muero. 2
i watched episodes of mtv diary today… i feel guilty 2
'Fast & Furious 6': How Michelle Rodriguez Came Back From The Dead http://t.co/qQzza6oWXD 2
I fucking really miss mtv world stage .enough said 2
'Fast & Furious 6': How Michelle Rodriguez Came Back From The Dead - http://t.co/FHGf431Gc3 http://t.co/IIaLu8bo6z 2
I really have to work... I hate #MTV . #LT 1
“@iTweetFacts: Morgan Freeman is the producer of MTV's Teen Mom and 16 and Pregnant. #MTV” wait what??? 1
'@TheTemperTrap performs at MTV Sessions: http://t.co/eRZqx4fH2L PREMIERE: June 1, 11.30am(WIB/TH), 12.30pm(SIN/HK/PH), 1.30pm(MAL) 1
RT @TooRacist: I'm shocked we haven't seen the White House on MTV Cribs. 1
RT @TooRacist: I'm shocked we haven't seen the White House on MTV Cribs. 1
 

Social

Sociable Score = 147

Maximum possible: 200

Recommendations

4 ways you can improve your Sociable Score
check Go Wide
Research the networks most used by your customers and start building your presence, using a handle that recalls your brand.
check Go Niche
For each of the hundreds of social networks out there, there are millions of sub-groups built around locations, politics, languages, art, religion, media sharing, commerce, health, finance, tech, share trading - and more. Find the audience that best fits you by going niche.
check It's Called "Social" For a Reason
Having a Twitter account or a Facebook page isn't much use if nothing ever gets posted there. Get busy!
check Don't Just Talk, Listen
More than 50% of Twitter posts associated with brands involve customer service issues or negative/positive opinions about your brand.

Actionable

Actionable Score = 80

Maximum possible: 150

Recommendations

4 ways you can improve your Actionable Score
check Make Actionable Core
Actionable Elements are the most critical components of a website. During your next redesign, consider the Actionable elements first.
check Focus on the Customer
Customer Focus scores less than 50% indicate brand-focused words are outweighing customer-focused words. Consider refusing your copy around the customer.
check Become More Contactable
This brand is utilizing only of the ten most common contact methods to enable interactions and transactions. Tip: Live Chat is an easy way to greatly increase your contactibility.
check Invest in Trust
Investing in a trust seal (e.g. the Better Business Bureau) can enhance your reputation and improve conversion rates.

Measurable

Measurable Score = 75

Maximum possible: 100

Recommendations

4 ways you can improve your Measurable Score
check Measure Everything
Forget arguments - science (and Google) have created some terrific tools to enable better decisions. Use them.
check Use Optimizers to Enable A/B Testing
Using optimization tools to create a better user experience (UX) is am easy way to settle arguments about site design (see point one!)
check Affiliate Yourself
A huge array of affiliate and advertising options are available for brands. Not using one? Talk to an expert about how to increase your web sales using affiliates.
check Upgrade Your Technology
Still using the same tool you used/created back in 1996? There's some way-better stuff available. Check out our vendor rankings for clues on who's hot.

Portable

Portable Score = 175

Maximum possible: 200

Recommendations

4 ways you can improve your Portable Score
check Get Mobile-Ready - Fast
Viewport and shape-shifting technologies can help you in the short-term (and are certainly better than zero optimization.)
check Design for In-Field Usage
Texas Instruments' mobile website defaults to a part number look-up service - smart thinking that shows awareness of customer needs in the field.
check Mobile Means "Location-Aware"
Foursquare, Facebook Places, and Google Latitude can enhance your understanding of customers and your ability to advertise offers based on proximity - powerful stuff.
check Focus on Transactability
Many mobile sites work great - until it comes time to buy something. Focus on making it easy for people to buy - there are billions at stake.

Searchable

Searchable Score = 116

Maximum possible: 200