Katy Perry

Ranking

Heardable Score = 621

Maximum possible: 1000
B
 

Subscores

Heardable score components
Actionable » 48/150
Measurable » 75/100
Portable » 150/200
Searchable » 73/200
Shareable » 120/150
Sociable » 155/200
Total 621/1000

Global Top 10 Brands

Rank: 3,364 of 14,941,284 listings
1. Tiger Direct 860
2. Forbes 833
3. ABC News 830
4. Huffington Post Canada 818
5. Elle 817
6. TV Guide 817
7. TMZ 816
8. Search Engine Land 808
9. Shape 806
10. Walgreens 803

Industry Top 10 Brands

Rank: 147 of 21,914 Arts & Entertainment listings
1. Jessica Simpson 790
2. Children's Museum of Indianapolis 786
3. ABC Entertainment 779
4. Ghana Music 751
5. Elvis 744
6. 50 Cent 725
7. Taylor Swift 725
8. iJustine 720
9. Ellen 710
10. Pink 707

Local Top 10 Brands

Rank: 4 of 171 listings in Los Angeles, CA 90069
 

Sentiment

 

Sociable Score = 155

Maximum possible: 200

Recommendations

4 ways you can improve your Sociable Score
check Go Wide
Research the networks most used by your customers and start building your presence, using a handle that recalls your brand.
check Go Niche
For each of the hundreds of social networks out there, there are millions of sub-groups built around locations, politics, languages, art, religion, media sharing, commerce, health, finance, tech, share trading - and more. Find the audience that best fits you by going niche.
check It's Called "Social" For a Reason
Having a Twitter account or a Facebook page isn't much use if nothing ever gets posted there. Get busy!
check Don't Just Talk, Listen
More than 50% of Twitter posts associated with brands involve customer service issues or negative/positive opinions about your brand.

Actionable Score = 48

Maximum possible: 150

Recommendations

4 ways you can improve your Actionable Score
check Make Actionable Core
Actionable Elements are the most critical components of a website. During your next redesign, consider the Actionable elements first.
check Focus on the Customer
Customer Focus scores less than 50% indicate brand-focused words are outweighing customer-focused words. Consider refusing your copy around the customer.
check Become More Contactable
This brand is utilizing only of the ten most common contact methods to enable interactions and transactions. Tip: Live Chat is an easy way to greatly increase your contactibility.
check Invest in Trust
Investing in a trust seal (e.g. the Better Business Bureau) can enhance your reputation and improve conversion rates.

Measurable Score = 75

Maximum possible: 100