PGA Tour

Ranking

Heardable Score = 717

Maximum possible: 1000
B+
 

Subscores

Heardable score components
Actionable » 73/150
Measurable » 100/100
Portable » 155/200
Searchable » 105/200
Shareable » 110/150
Sociable » 174/200
Total 717/1000

Global Top 10 Brands

Rank: 408 of 14,941,284 listings
1. Tiger Direct 854
2. Forbes 833
3. TechCrunch 833
4. ABC News 830
5. TMZ 826
6. Los Angeles Times 820
7. Huffington Post Canada 818
8. HowStuffWorks.com 815
9. Shape 806
10. Kmart 805

Industry Top 10 Brands

Rank: 9 of 8,449 Sports listings
1. NBA 765
2. FC Barcelona 763
3. Rugby World Cup 737
4. Manchester City 731
5. Chelsea FC 729
6. CycleWorld 722
7. Rapha 721
8. Aston Villa 720
9. PGA Tour 717
10. New England Patriots 713

Local Top 10 Brands

Rank: 1 of 71 listings in Ponte Vedra Beach, FL 32082
 

Sentiment

Top 10 Positive

Statuses trending positive
RT @AshBlaum: “@RBlaumGolf: Big win today at #DROPEN on @PGATOUR_LA !!! Played really well... So thankful!” So proud of my guy!! http://t.co/vBRMv00ahC 9
“@RBlaumGolf: Big win today at #DROPEN on @PGATOUR_LA !!! Played really well... So thankful!” So proud of my guy!! http://t.co/vBRMv00ahC 9
RT @RBlaumGolf: Big win today at #DROPEN on @PGATOUR_LA !!! Played really well the last 3 days! So thankful! 7
My host family is awesome!! PGA tour tickets and fishing on Lake Ontario? I think so!!! So blessed and grateful for this opportunity! 6
RT @RBlaumGolf: Thank you to @CallawayGolf for all the help and support! Best equipment out there! Clutch this week in win on @PGATOUR_LA ! 5
@bubbawatson started the day at -6 can't wait to see how the round plays out #reruns #pgatour 5
RT @walkintheway: @PGATOUR Tiger welcome to the club of meritocracy After all we have good&better days ahead #SomeDaysYourTheMan #AllTheDayJesusChristIsLo 5
RT @RBlaumGolf: Thank you to @CallawayGolf for all the help and support! Best equipment out there! Clutch this week in win on @PGATOUR_LA ! 5
Thank you for the event!! RT“@PGATOUR_LA: Congratulations Ryan Blaum!!!, Winner of the 2013 DR Open with a score of 279, 9 under par.” 5
RT @RBlaumGolf: Thank you to @CallawayGolf for all the help and support! Best equipment out there! Clutch this week in win on @PGATOUR_LA ! 5

Top 10 Negative

Statuses trending negative
was shocked that @GolfChannel actually missed one of Tiger's 44 shots..didn't see the flubbed chip on 15...#pgatour 4
RT @PGA_com: PGA Professional Mike Small has his Illini in NCAA men's Division I finals against Alabama: http://t.co/U2n7dXVUHd #pga #golf 2
RT @PGATOUR: Tiger Woods had his highest career 9-hole score today. What he shot and where it falls among his worst 9's on TOUR: http://t.co/CTB07tgA91 1
RT @PGATOUR: Tiger Woods had his highest career 9-hole score today. What he shot and where it falls among his worst 9's on TOUR: http://t.co/CTB07tgA91 1
RT @PGATOUR: Tiger Woods had his highest career 9-hole score today. What he shot and where it falls among his worst 9's on TOUR: http://t.co/CTB07tgA91 1
RT @PGATOUR: Expect Matt Kuchar, Kyle Stanley, Kevin Chappell to take some punches, but throw some too #titlefight @memorialgolf http://t.co/K4MO1x6KN5 1
RT @PGATOUR: Expect Matt Kuchar, Kyle Stanley, Kevin Chappell to take some punches, but throw some too #titlefight @memorialgolf http://t.co/K4MO1x6KN5 1
RT @PGATOUR: Expect Matt Kuchar, Kyle Stanley, Kevin Chappell to take some punches, but throw some too #titlefight @memorialgolf http://t.co/K4MO1x6KN5 1
RT @PGATOUR: Expect Matt Kuchar, Kyle Stanley, Kevin Chappell to take some punches, but throw some too #titlefight @memorialgolf http://t.co/K4MO1x6KN5 1
RT @PGATOUR: Expect Matt Kuchar, Kyle Stanley, Kevin Chappell to take some punches, but throw some too #titlefight @memorialgolf http://t.co/K4MO1x6KN5 1
 

Social

Sociable Score = 174

Maximum possible: 200

Recommendations

4 ways you can improve your Sociable Score
check Go Wide
Research the networks most used by your customers and start building your presence, using a handle that recalls your brand.
check Go Niche
For each of the hundreds of social networks out there, there are millions of sub-groups built around locations, politics, languages, art, religion, media sharing, commerce, health, finance, tech, share trading - and more. Find the audience that best fits you by going niche.
check It's Called "Social" For a Reason
Having a Twitter account or a Facebook page isn't much use if nothing ever gets posted there. Get busy!
check Don't Just Talk, Listen
More than 50% of Twitter posts associated with brands involve customer service issues or negative/positive opinions about your brand.

Actionable

Actionable Score = 73

Maximum possible: 150

Recommendations

4 ways you can improve your Actionable Score
check Make Actionable Core
Actionable Elements are the most critical components of a website. During your next redesign, consider the Actionable elements first.
check Focus on the Customer
Customer Focus scores less than 50% indicate brand-focused words are outweighing customer-focused words. Consider refusing your copy around the customer.
check Become More Contactable
This brand is utilizing only of the ten most common contact methods to enable interactions and transactions. Tip: Live Chat is an easy way to greatly increase your contactibility.
check Invest in Trust
Investing in a trust seal (e.g. the Better Business Bureau) can enhance your reputation and improve conversion rates.

Measurable

Measurable Score = 100

Maximum possible: 100

Recommendations

4 ways you can improve your Measurable Score
check Measure Everything
Forget arguments - science (and Google) have created some terrific tools to enable better decisions. Use them.
check Use Optimizers to Enable A/B Testing
Using optimization tools to create a better user experience (UX) is am easy way to settle arguments about site design (see point one!)
check Affiliate Yourself
A huge array of affiliate and advertising options are available for brands. Not using one? Talk to an expert about how to increase your web sales using affiliates.
check Upgrade Your Technology
Still using the same tool you used/created back in 1996? There's some way-better stuff available. Check out our vendor rankings for clues on who's hot.

Portable

Portable Score = 155

Maximum possible: 200

Recommendations

4 ways you can improve your Portable Score
check Get Mobile-Ready - Fast
Viewport and shape-shifting technologies can help you in the short-term (and are certainly better than zero optimization.)
check Design for In-Field Usage
Texas Instruments' mobile website defaults to a part number look-up service - smart thinking that shows awareness of customer needs in the field.
check Mobile Means "Location-Aware"
Foursquare, Facebook Places, and Google Latitude can enhance your understanding of customers and your ability to advertise offers based on proximity - powerful stuff.
check Focus on Transactability
Many mobile sites work great - until it comes time to buy something. Focus on making it easy for people to buy - there are billions at stake.

Searchable

Searchable Score = 105

Maximum possible: 200