Heardable's Website of the Day: Chow.com
Chow.com is a food media network providing recipes, instruction, news, entertainment, discussion, and advice on all things food and cooking related. They were selected as Heardable's Website of the Day because they scored an amazing 863/1000 on Heardable, meaning they were ranked the #2 most optimized online brand (out of all brands scanned to date on our platform).
How they did it
Portable: Their site is optimized for the most popular mobile browsers such as Android, Windows Mobile, iPhone and Blackberry.
Shareable: They are pretty good at sharing content such as RSS, video and audio feeds.
Measurable: We detected web analytics/ad monitoring packages -- Google Analytics and Audience Science.
Actionable: Their website content is customer-centric, writing from the customer's POV 67% of the time, and they include actionable elements such as email addresses, phone numbers and forms.
Sociable: Their brand is fully engaged in social media conversations, with official branded presence on Twitter, YouTube, and Digg.
Searchable: They have a huge number of inbound links (52,275,145) and they've published lots of localized content.
Chow.com -- Five stars for being Heardable's Website of the Day for March 10, 2010.
About Jon
Being Heardable, the Heardable Blog, is curated by Heardable co-founder and digital marketing veteran, Jon Samsel. Jon is based in Los Angeles, and Singapore.